Posts Tagged ‘fitness’

Active Lifestyle. Part 6

Tuesday, October 16, 2012 12:49 Comments Off

It is not exactly clear at what stages these factors have the greatest impact. The entire relapse model appears to describe low-involvement situations, so knowing the factors that contribute to relapse is probably marginally useful information. The key question is, how can fitness professionals improve positive involvement so that these relapse factors are minimized?

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Active Lifestyle. Part 4

Sunday, October 14, 2012 12:40 Comments Off

Involvement framework. The means-end chain does not explain why some people are more intensely engrossed at various stages of the behavior-adoption process than others. The involvement model aids in understanding this phenomenon (see Figure 3).6 Involvement occurs because people perceive personal relevance (intrinsic and situational).

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Active Lifestyle. Part 3

Saturday, October 13, 2012 12:37 Comments Off

The third similarity is that stages of adoption models, such as ALSAM, recognize that people are cognitively and emotionally processing information differently as they move from one stage to another. Successful marketing strategies require that fitness professionals understand these processes and how to use them to stimulate people into action.

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Sports Participation Trends in the U.S.

Friday, September 7, 2012 12:10 Comments Off

According to a study conducted by the Sporting Goods Manufacturers Association (SGMA), 66 percent of Americans participate at least occasionally in one or more sports/fitness activities. In SGMA¹s Sports Participation in America report (based on the Superstudy by American Sports Data), a number of statistically significant trends were revealed.

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New ACSM Position Stand Offers Weight-Loss Tips

Monday, February 13, 2012 18:01 Comments Off

For your members who have New Year’s resolutions to lose weight, a new position stand from the American College of Sports Medicine (ACSM) addresses adult weight problems and offers detailed information about exercise interventions for losing weight and keeping it off.

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Medical Fitness Statistics

Monday, February 6, 2012 4:21 Comments Off

Information from the Medical Fitness Association says there are currently more than 550 medical fitness centers in the U.S. The latest survey (2001) identifies the south and east as having the largest number of centers, and the MFA’s 2000 Guide states that the majority of medical fitness centers are located east of the Mississippi River. […]

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