Archive for the ‘Business’ Category

Kids Theme Areas. Part 2

Thursday, June 21, 2012 11:31 Comments Off

Themed play areas for health clubs Because of an increasingly mobile populace connected through personal communication devices, the home is becoming less important as a logistics center for coordinating family activities. To accommodate this vast market of busy, mobile consumers, businesses across the country are modifying their public spaces.

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Kids Theme Areas. Part 1

Thursday, June 21, 2012 11:27 Comments Off

By offering interesting interactive play choices to children, clubs can increase their membership value to today’s family market. Owners and operators of fitness facilities long ago realized the benefits of marketing to families: Family memberships, on average, gross nearly double the profit of an individual membership.

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